SiteTrust finds the hidden risks on websites, fixes them, and keeps the proof. The two that matter most today are tracking without consent and undisclosed AI.
BYS roleFounder, operatingActive build
We Own and Build Companies.
Beyond Your Shadow is Vinnie Fisher's holding company. We put capital, operating experience and deal judgment into a small number of companies and stay in the work.
3companies built and sold
$400M+in sales across his companies
1,000sof transactions, from the owner's side and the lawyer's side
3active portfolio companies
Portfolio
The companies we build
Each one has a leader in the room from BYS. Some we operate day to day. Others we serve from the board.
A leadership community for business owners who are still in the game, owned with John Maxwell, Mark Cole, JC Hite and Karen Hite. Building the national Inner Circle in 2027 and local chapters from 2028.
BYS rolePartner
Training, assessments and tools that help organizations show appreciation the way each employee actually receives it, so good people stay.
BYS roleChairman of the Board
Track record
Built and sold
Before Beyond Your Shadow, Vinnie built these companies from the ground up and sold them.
Fully Accountable
Exited 2024
Brain Host
Exited
Creative Learning Workshop
ExitedHow we work
A holding company run by an operator
We invest in and work inside the companies we own. Three things come with every BYS investment.
Capital
Money with a builder behind it
We fund growth in companies we know well enough to help run. Every dollar comes with someone who has built and sold before.
Operating experience
In the room, not on the sidelines
The offer, the team, the numbers. We work on the parts of the business that decide whether it grows, and we diagnose before we prescribe.
Deal judgment
Thousands of transactions
Acquisitions, partnerships, exits and the contracts behind them. We have sat on both sides of the table and know where deals go wrong.
When a company finds its legs, we bring in an operator to run it and stay on as owners.
Leadership
Vinnie Fisher
Founder & Managing Director
Vinnie builds companies. He has built and sold three, most recently Fully Accountable in 2024, with more than $400 million in sales across his companies. Today he runs SiteTrust, partners in High Capacity Leaders, and chairs the board of Appreciation at Work.
He has seen thousands of transactions and works best on the hard calls: the offer that isn't converting, the team that depends on one person, the deal that needs a clear head. He has written four books on leadership, profit and legacy.
Advisory, growth strategy and speaking at vinniefisher.com
A business lawyer licensed in Ohio since 1999, he brings the law to the deal, not the courtroom.
Contact
Have a company or a deal we should see?
We review a small number of opportunities each year. Send a short note on the company, where it is today and what you're looking for.
Opportunities
vinnie@beyondyourshadow.com
Hire Vinnie
vinniefisher.comAdvisory, growth strategy, coaching and speaking